Practical Korea travel guides, local picks and free tools for foreign travelers.
From Seoul to beyond: plan stays, transport, things to do and regional routes in one place.
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FREE TRAVEL TOOLS

Practical Korea travel information, all in one place.

JAY LOCAL KOREA brings together local-first guidance for stays, transportation, things to do and smarter routes across Korea — so you can plan with less searching and more confidence.

Free to use · Stay + Transport + Things to Do + Routes are live
When?
Find My Stay
FREE TOOL · KOREA TRANSPORT

Which route actually makes sense?

Start at Incheon Airport and compare Seoul, regional buses, KTX gateways and road-trip options across Korea — you do not have to enter Seoul first.

V3 · AIRPORT + REGIONAL
FREE TOOL · JAY SMART RECOMMENDATION

What should you actually do here?

Tell JAY where you are, what you feel like doing and how much time you have. Instead of another top-10 list, you get a reasoned pick, a practical route and the checks that matter before you go.

V4 · WEATHER-AWARE · 18 REGIONS
FREE SMART ROUTES

Routes

Pick a destination, trip length, travel style, pace and starting area. JAY turns them into a practical day-by-day route and checks live KMA weather before ranking the options.

Build a route →
PERSONALIZED AI TRIP PLANNER

Want a smarter Korea trip?

Your first personalized AI trip plan will be free. JAY is being built to plan around your dates, budget, hotel, travel style and pace — not a generic tourist checklist.

1 FREE PLANper account when the planner opens
FREE TRIAL See the full planning experience once.

One personalized plan with the core route, timing and travel-style logic.

PREMIUM Keep refining the trip around you.

Unlimited revisions and deeper controls for real travel conditions.

✓ Hotel-aware planning✓ Arrival & departure logic✓ Budget balancing✓ Rainy-day alternatives✓ Walking & mobility preferences✓ Couple / family / parents modes✓ Smarter daily routes✓ Saved itinerary + PDF
AI TRIP PLANNER

Build a trip around you.

PREVIEW
Travel dates
Continue to planner preview →

Preview only. The personalized planning engine is not live yet. We will activate one free plan per account when it is ready.

EXPLORE KOREA YOUR WAY

Find your Korea.

Choose the feeling first.

Pick a travel mood, then explore places and routes that fit.

LOCALFOODNATURECULTURE
Find my style →See planner preview
01First Time in KoreaMust-see places without the rushed checklist 02Foodie TripBuild the day around markets, meals and cafés 03Nature & OutdoorsMountains, islands, coastlines and fresh air 04Culture & TraditionsHistory, hanok, heritage and local stories
HOW IT WORKS

Plan the practical parts with JAY

Use our local guides and free tools to choose your stops, compare travel options and keep useful picks in My JAY. The personalized AI planner is still in preview.

01

Find places that fit

Read local stories and explore destinations for the trip you want.

02

Sort out the practical details

Compare stay areas, transport options and ready-made routes with our free tools.

03

Keep your useful picks

Save places and routes in My JAY, or browse our published PDF guides.

WHY JAY

Local context for the decisions that matter.

Start with the places, then check how the day fits together. Our guides and tools help you make practical choices about stays, transport and time on the ground.

Local travel storiesStay-area guidanceTransport choicesReady-made routesSaved placesDigital PDF guides
Explore practical routes →
PLAN ON THE GO
COMING SOON

JAY Local Korea App — Coming Soon

Your itinerary, routes and local travel tools — ready when you are.

✓ Plan on the go ✓ Save your trips ✓ Local travel tools
Coming soon onApp Store Coming soon onGoogle Play
Get launch updates →
TRAVEL FARTHERFind a different Korea.Islands, coastal routes and local moments beyond the usual stops.
EXPLORE KOREA

Handpicked Destinations in Korea

See all destinations →
FEATURED ISLAND JOURNEY
Jeollanam-doIsland Tour Pass

Jeollanam-do + Island Tour Pass

Slow islands, ferry-linked routes and coastal Korea beyond the usual city stops.

Explore the islands →
SeoulCity + neighborhoods
BusanCoast + city
JeonjuFood + heritage
GangneungCoast + local
GyeongjuHistory + slow travel
JejuIsland + road trip
JAY ORIGINALS

Three flagship trips. Three ways to experience more.

Soakdo, Shinan and Mokpo — six original experiences built for international travelers.

See all 6 →
JAY ORIGINALMOKPO HOTEL · 2D1N
SOAKDO · MOKPO · PURPLE ISLAND

Mokpo Hotel 2D1N

12 Apostles · Mokpo hotel · Purple Island

2+ travelersEnglish & French
From ₩270,000 / person · group pricingView details →
JAY ORIGINALISLAND STAY · 2D1N
SOAKDO · ISLAND STAY · PURPLE ISLAND

Soakdo Island Stay 2D1N

12 Apostles · island guesthouse · Purple Island

2+ travelersEnglish & French
From ₩270,000 / person · group pricingView details →
JAY ORIGINALDAY TRIP
MOKPO · SHINAN · SOAKDO

12 Apostles Day Tour

Ferry · local meal · 12 Apostles trail

2–3 guests: ₩130,000/personEnglish & French
From ₩80,000 / person · 8+ guestsView details →
JAY ORIGINALGUESTHOUSE STAY
SOAKDO · STAY ON THE ISLAND

Guesthouse Stay

3 room types · guest café · pier pickup

Pier pickupEnglish & French
From ₩90,000 / roomView details →
JAY ORIGINALSUNSET EXPERIENCE
SOAKDO · CARAVAN · SUNSET

Caravan Sunset

3-hour caravan · BBQ · fire pit

3-hour rentalBBQ / fire pit
From ₩40,000 / caravan · 3 hoursView details →
JAY ORIGINALCRAFT WORKSHOP
SOAKDO · ISLAND CRAFT

Island Craft Experience

Herbarium light · shrink plastic · resin art

4 craft choicesEnglish & French
From ₩12,000 / person · choose a craftView details →
DOWNLOAD & GO

Travel Products & Downloads

Routes, guides and downloads for the rest of your Korea trip.

Browse downloads →
Korea: Before You Fly product cover

Korea: Before You Fly

Eight pre-flight checks, an offline arrival note and two practical reminders. Free to open; no account needed.

FreeDownload
Korea Arrival Starter Kit 2026 product cover

Korea Arrival Starter Kit 2026

Incheon Airport transfers, late-night backups and the first 24 hours in Korea.

$4.99 USDView guide
Seoul 3-Day Ready-to-Go Itinerary product cover

Seoul 3-Day Ready-to-Go Itinerary

Old Seoul, Seongsu and Seoul Forest, then Mangwon and Hongdae—with weather and low-walking alternatives.

$6.99 USDView guide
Gyeongju + Busan 5-Day Field Guide product cover

Gyeongju + Busan 5-Day Field Guide

Two nights in Gyeongju, two in Busan. Daily routes, food choices, luggage and weather alternatives. Protected PDF access after manual payment verification.

$9.99 USDView guide
JAY Local Review product cover
HUMAN ITINERARY REVIEW

JAY Local Review

A human second look at your Korea itinerary: route, pacing and booking priorities. Up to 7 days. Results within 48 hours after payment verification and itinerary submission.

$29 USDView review service
JAY MAGAZINE

Stories that lead somewhere.

Original Korea travel stories, practical local notes and trip-ready guides published directly by JAY Local Korea.

Open JAY Magazine →
READ → PLANTurn the idea into your trip.
01 Destinations → 02 Stay → 03 Routes → 04 Planner → 05 Trip Book →
WATCH & PLAN

Watch JAY on YouTube

Practical Korea travel ideas, local picks and short route guides.

View more videos →